We have been busy over the early Summer. Part of what we have been doing is trying to find a simple way to describe what it is that Dot Everyone does. Here is our latest crack at it. Tell us what you think in the comments or Tweet using #doteveryone hashtag
In November, Martha Lane Fox will launch Dot Everyone, a new kind of organisation with a public purpose “to transform understanding and use of the internet in every aspect of UK life’
Dot Everyone will be a digitally powered organisation that will be both an authoritative public voice on the new digital networked world and also deliver things, showing how to transform services from the bottom up - sometimes prototyping and delivering new services.
Dot Everyone will have a mandate from the UK Government and support from organisations such as the BBC, the Open University and the Wellcome Trust.
To make Britain the leader in the networked world : empowering UK citizens to be leaders, creators, makers, thinkers and full participants in the digital transformation we are undergoing.
More than 10,000 people agreed with Martha when she laid out her vision in her Dimbleby lecture in march. They all signed a petition to the UK Prime Minister asking him to create Dot Everyone.
Rationale for launch
In her lecture Martha argued that :
- We are moving very fast from an industrial world to a new digital networked world which presents great opportunities but also new challenges and ethical choices for everyone in the UK. The UK’s future economic prosperity and social well being are critically dependent upon being a world leader in the new digital networked world, and empowering our citizens to understand and navigate it successfully.
- Social media accounts do not make leaders into digital gurus. The vast majority of the UK’s senior leaders: in FTSE 100 companies, Government Ministers, parliamentarians and the national media lack high level digital skills and understanding of the new networked world.
- Promoting and protecting the original promises of the internet - openness, transparency, freedom and universality - are too important to be left to the Government of the day or a few big companies based on the US west coast.
Erosion of privacy, deep rooted digital exclusion and the falling representation of women in digital are all evidence of areas of market and political failure.
What will Dot Everyone do?
- Be a public voice to promote and protect the original promises of the internet – openness, transparency, freedom and universality. This is too important to be left to the Government of the day or a few big companies based on the US west coast. The UK needs an authoritative independent public institution to ensure public values and ethics - not just short term profit or political interest - are at the heart of national and global debates about the future of the internet.
- Establish UK Digital Development Goals and monitor progress towards them. At the November launch, Dot Everyone will suggest draft goals in areas such as leadership, innovation, skills, infrastructure and women in digital - all of which will be indicators of our progress towards becoming the leading country in the networked world. The goals will also be decided by crowdsourcing input from our 10,000 supporters, partners and the general public. Dot Everyone will curate goals, develop baselines, build an evidence base and openly and keep supporters and the public informed.
- Drive Projects, Dot Everyone will pick a small number of goals where it can add significant additional capability, partnership effort and funding to accelerate and scale progress.The first two Dot Everyone projects to be announced at launch in November will be:
- Women in Digital, where our objective is that 50% of the people that design and make Britain’s networked world will be women. Our initial focus will be on: mapping and assessing activity of women in digital; building an evidence base of the challenges faced by girls and women; and creating a funding vehicle that invests in sustainable social enterprises helping girls and women in digital.
- Digital Leadership: to improve and support digital understanding amongst UK’s top leaders in government, public service, corporate and the 3rd sector. Using peer advocates such as Ashok Vasvani of Barclays to stimulate awareness of the need for leaders to have greater digital understanding; delivering immersive workshops focused on prototyping; and providing expert and ongoing digital leadership support from Dot Everyone for the UK’s top leaders.
Late November, launch Dot Everyone the first UK Internet ‘Do Tank’ with significant partner and government support
- Share UK Digital Development Goals shared with 10,000 supporters and public
- Publish Dot Everyone thought leadership piece (an update on M’s speech) on original promises of the internet, public value and ethical issues, why draft goals chosen, baselines for goals and why initial projects chosen
- Announce Women in Digital programme
- Announce first Digital Leadership cohort of CEO’s, Politicians, Perm Secs etc
- Announce secured funding/partners for Goals and Projects
February 2016, Launch a Women in Digital Investment Fund with a first cohort of investors to be announced in May.
How does this new kind of organisation work?
This is new. It will be radical and different. Dot Everyone does have some draft operating principles but won’t feel familiar - we want to live and breathe the kind of networked thinking we are championing. We will be:
- Open - Open in transparency of operation, accountability, and the default position on the data, knowledge, products and services we create.
- Transformational - Dot Everyone will focus on the bold interventions that we believe will achieve dramatic impact - we will do a few things well, we do not want to replicate existing organisations
- For Everyone - we already have 10,000 interested supporters - we will use them to connect back into the public we serve.
Martha Lane Fox will be the Executive Chair. We are currently recruiting a small high calibre launch team. This will be supplemented by visiting or seconded team members and associates with a wide variety of specialist knowledge and skills to focus on specific goals or projects. Dot Everyone will be a porous organisation - part of our mission will be achieved by encouraging people from different sectors to join us for projects so that they get exposure to a different way of working.